Let’s use this crisis to shake up tired institutions

In the same way that there is no Planet B, there is also no second body or personal health system, so why are we not looking after both equally? Climate change has jumped onto every political and social agenda and so has coronavirus. So why hasn’t personal fitness?

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David Minton's 2020 vision for the fitness industry

The fitness industry doesn’t need a Tom, Dick, Harry or Hugh…it needs a Greta.

The “Greta Thunberg effect” is infectious; it’s one of the driving forces behind global climate strikes and carbon offsetting worldwide. Whilst climate action is a clear and unequivocal necessity, could all industries learn from the 16-year old?

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World Indoor Climbing Summit

Yesterday David attended the World Indoor Climbing Summit in Sofia, Bulgaria. Held at the impressive Sofia Tech Park, the event aims to gather members of the climbing community from all over the world.

David was invited to discuss the UK Fitness market and how the climbing industry can learn from it. He joined a panel with Ivaylo Penchev (Walltopia), Doug Miller (Sales Makers) and Per-Anders Dagborn (Sports Club Vallentuna).

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California Road Trip

I’m in California for the annual IHRSA gathering. Around 12,000 people have registered for the convention and trade show from 70 different countries, including 200 from the UK.

California is the most populous state in the US, with around 40 million residents – were it a country, it would be the fifth largest economy in the world.

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Fitness Trends in California - Report on IHRSA 2018

Elon Musk has the same way of thinking and its revolutionised payment systems, PayPal, solar energy, SolarCity, electric cars, Tesla, and the private space industry, SpaceX. What if Elon dreamed and asked why not of the fitness industry?

I’m in California for the annual IHRSA gathering and this year around 12,000 registered for the convention and trade show from 70 different countries, including over 200 people from the UK and 95 from Japan.

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Fitness Industry in Tokyo, Japan

David visited Tokyo last week to attend a number of Japanese fitness industry events.

He met with the President of Sasakawa Sports Foundation for the release of their white paper on "Sport in Japan 2017". He presented to the Fitness Industry Association of Japan and the Waseda University. 

He also visited a number of health clubs. boutique studios and gyms including Aqua Sports & Spa, Deportare Club, R-Fitness, B-Monster Boxing and Anytime Fitness.